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David Parkin sees Tory silence speaks volumes, economic boosts and why wine and cheek don’t mix

THE Radio 4 Today programme was broadcast from Leeds yesterday morning with presenter Nick Robinson based at the Winder Power factory in Pudsey. Given the city is a key election battle ground, narrowly voted against Brexit and has an economy with a strong manufacturing and financial centre, it provided a unique case study for the […]

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David Parkin on the Tour de Yorkshire, Star Wars, Burberry mac attack and being showered with attention

DID you experience this year’s Tour de Yorkshire? Whether you were on the route or just took it all in from the TV, this year’s three-day cycle race was a tour de force. After last year’s downpours and the technical problems that led to the grounding of the aircraft due to carry out the aerial

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David Parkin on being suited to a role alongside David Gandy and going all Groucho Marx

OF all the jobs I fancy doing, “brand ambassador” is top of the list. You’ve seen them, whether it is David Beckham and Breitling or George Clooney with Omega, down to a flurry of reality TV stars who promote particular products, being an ambassador for a brand looks a great job to me. But who

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David Parkin on election excess, sporting recruitment and finding your inner Frankie

I WAS strangely enthused and a bit excited by the announcement of a snap general election by Prime Minister Theresa May this week. I say strangely, because I thought after last year’s referendum on Europe, a general election in 2015 and the vote on Scottish independence in 2014, I, like most people, would be a

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David Parkin on fake news, customer service the United Airlines way, and celebrity chef sightings

FAKE News. Or Fake Nooze as dear old President Trump says it. It is certainly the topic du jour. The plethora of news providers combined with the online ease to access news as well as readers’ ability to connect and share it via social media means that it doesn’t take much for content to go

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David Parkin on great sporting clashes, robots v lawyers and the dark side of Harrogate

EVERY sport has had its memorable clashes. In boxing Ali versus Frazier stretched to three fights culminating in the Thrilla in Manila. In cricket the Ashes gets the juices flowing every two years when England and Australia clash. And in football every weekend appears to throw up a big match between rival teams at the

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David Parkin finds a positive approach to Brexit, hears about rascals in Downing Street and continues his quest to find the perfect way to mix beer and business

ON the day that the government triggered article 50 which will lead to the UK’s withdrawal from the European Union, to be hosting an event aimed at helping businesses create and grow overseas trade opportunities, seemed entirely appropriate. We were working with the Leeds City Region Local Enterprise Partnership (LEP) to deliver Let’s Talk…Selling Overseas

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David Parkin hears a crisp message, sees Yorkshire in all its glory and learns how to be irresistible

THE jamboree that is Welcome to Yorkshire’s annual conference to promote the region took place this week. I hadn’t been to one of the events since Y15 two years ago, so was interested to see what this year’s event would be called. So there I was at Y17 at the York Theatre Royal. While the

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David Parkin on going clubbing and celebrating a lack of lawyers and WAGs

I’VE found the secret to eternal youth. It’s called the Bradford Club Annual Dinner. I was invited by long-standing member Craig Burton, who runs The Works Recruitment firm. The thick shag pile carpet at the impressive club in Piece Hall Yard saw me trip as I walked through the door. It makes a change, I

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David Parkin on cycling success, overseas ambition, anger management and too many cooks

CYCLING is described as the new golf in business circles these days. Executives meeting in coffee shops on Monday mornings no longer discuss their performance in the golf club medal at the weekend, more likely their lycra-clad escapades on two wheels across the British countryside. And this hobby is also big business now. You only

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