September 2017

David Parkin on an exchange of export success, a Playboy story and a new role

THE sun was threatening to push itself through the clouds above York Racecourse bathing the Knavesmire in an early morning autumnal hue. There is nothing that compensates for having to get up in the dark than arriving at your destination and being inspired by the setting. As I walked out onto the balcony of the […]

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David Parkin looks into the future for Asda, remembers Raging Bull and names from Game of Thrones

IF I’d known writing about Asda would create so much interest, I’d have done it years ago. As well as being emailed out to more than 7,000 people I also publish this blog on Linkedin. Last week’s set a record with 5,850 views on Linkedin and 146 likes. Interestingly 671 people from Asda read the

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David Parkin on the price of failure at Asda and a Goodfella who hit a high note as a Soprano

THEY used to run a scheme at Asda’s head office in Leeds called the Golden Cone Awards. Staff, or “colleagues” as the supermarket likes to call them, voted for the most effective and popular team members who then were allowed to park in a space marked by a golden traffic cone right outside the front

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David Parkin goes to Hull and back, meets a finance director with a fan club and embraces gender diversity

HULL has really embraced its title of UK City of Culture with a gusto that is impressive. Cultural events are happening on a daily basis throughout 2017 and the East Yorkshire city now provides a case study of how to leverage such an opportunity to maximum benefit. It has been so successful that it has

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